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HE - Marketing

A good African story : how a small company built a global coffee brand

The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change

Content rules : how to create killer blogs, podcasts, videos, ebooks, webinars (and more) that engage customers and ignite your business

A dictionary of marketing

Promotional cultures : the rise and spread of advertising, public relations, marketing and branding

Advertising : what everyone needs to know

Content marketing : think like a publisher - how to use content to market online and in social media

Brand famous : how to get everyone talking about your business

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