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The media economy (Second edition.)

Part of the Media Management and Economics Series series
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This volume emphasises the key drivers and concepts associated with the media economy, and explores the relevant theories and application of these theories to study and analyse the media economy.

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Product Details
Routledge
1317502973 / 9781317502975
eBook (Adobe Pdf)
01/09/2016
England
English
199 pages
Copy: 30%; print: 30%
Previous edition: 2010 Description based on CIP data; item not viewed.