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Marketing fundamentals (5th ed)

Part of the CIM practice & revision kit. Professional certificate ; paper 1 series
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Suitable for the Chartered Institute of Marketing qualification.

This kit contains exam standard questions and model answers, and is designed for developing an effective exam technique.

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Product Details
BPP Professional Education
0751725978 / 9780751725971
Paperback
01/09/2006
United Kingdom
English
xxiv, 280 p. : ill.
30 cm
Revision/exam notes /research & professional /academic/professional/technical Learn More
Author, Neil Towers.