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Creating magic : 10 common sense leadership strategies from a life at Disney

By: Cockerell, Lee

0091929121 / 9780091929121
Paperback
658.4'092
10/11/2008
207 in stock Need More ?
England
22 cm xv, 270 p.
General (US: Trade)  Learn More

Outstanding leadership is the kind that inspires employees, delights customers, and achieves extraordinary business results. And no one knows more about this kind of leadership than Lee Cockerell, the man who ran Walt Disney World (R) Resort operations for over a decade.

In Creating Magic, he shares the ten practical, common sense strategies that guided his own journey from a poor farm boy in Oklahoma to the head of operations for a multibillion dollar enterprise.

Combining surprising business wisdom with insightful and entertaining stories from his four decades on the front lines of some of the world's best-run companies, Lee shows all of us - from small business owners to managers at every level - how to become better leaders by infusing quality, character, courage, enthusiasm and integrity into our workplaces and our lives.

BIC:

KJC Business strategy, KJMB Management: leadership & motivation, VSC Advice on careers & achieving success

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