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Demand Prediction in Retail : A Practical Guide to Leverage Data and Predictive Analytics (1st ed. 2021)

By: Cohen, Maxime C. Gras, Paul-Emile Pentecoste, Arthur Zhang, Renyu

Part of the Springer Series in Supply Chain Management series
3030858545 / 9783030858544
Published 28/11/2021
155 x 235 mm 147 pages, 29 Illustrations, color; 4 Illustrations, black and white; XVII, 147 p. 33 illus., 29 ill
Professional & Vocational  Learn More

From data collection to evaluation and visualization of prediction results, this book provides a comprehensive overview of the process of predicting demand for retailers.

Each step is illustrated with the relevant code and implementation details to demystify how historical data can be leveraged to predict future demand.

The tools and methods presented can be applied to most retail settings, both online and brick-and-mortar, such as fashion, electronics, groceries, and furniture. This book is intended to help students in business analytics and data scientists better master how to leverage data for predicting demand in retail applications.

It can also be used as a guide for supply chain practitioners who are interested in predicting demand.

It enables readers to understand how to leverage data to predict future demand, how to clean and pre-process the data to make it suitable for predictive analytics, what the common caveats are in terms of implementation and how to assess prediction accuracy.


KJMV Management of specific areas, KJMV8 Purchasing & supply management, KJS Sales & marketing, KNP Distributive industries, PBT Probability & statistics, UNF Data mining

Our price£79.99