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Messages, signs, and meanings : a basic textbook in semiotics and communication (3rd ed)

By: Danesi, Marcel

Part of the Studies in linguistic and cultural anthropology ; v. 1 series
1551302500 / 9781551302508
Paperback
302.2
01/01/2004
Stock expected by 23/04/2020
Canada
23 cm xvi, 393 p. : ill.
research & professional  Learn More

This text is designed to provide a basic introduction to semiotics and communication theory, with plenty of examples from and applications to popular culture.

It aims to make accessible the technical and often abstruse subject matter of sign theory in practical ways, with illustrations in such areas as myth, storytelling, television, advertising, clothing, and architecture.

Without overwhelming, this introduction allows students and interested general readers to get a comprehensive look at what semiotics and communication theory are all about.

BIC:

CFG Semantics, discourse analysis, etc, GTE Semiotics / semiology

Our price£54.04
RRP £65.50
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