Influence: How to Exert It

In the West, it is often assumed that influence is a quality that is synonymous with overt and aggressive powers of persuasion.

In this volume, a different take on the matter is presented in the story of Yoritomo-Tashi, a famed Japanese statesman and founder of the Shogun order.

According to Yoritomo-Tashi, a quiet, dignified style of influence is often more effective than its overbearing counterpart.

Learn more about the ancient Japanese conception of persuasion in