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Strategic Management: Text and Cases (9 ed)

By: Dess, Gregory,  Eisner, Alan,  Lee, Seung-Hyun,  Mcnamara, Gerry

McGraw-Hill Education
1259813959 / 9781259813955
Hardback
658.4012
05/04/2018
Usually dispatched within 4 weeks
United States
1406 grams 800 pages, 39 Illustrations, unspecified
Tertiary Education (US: College)  Learn More

Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.

BIC:

KJ Business & management

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