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Good services : how to design services that work

By: Downe, Louise

9063695438 / 9789063695439
Paperback
338.47
10/02/2020
1 in stock Need More ?
20 cm 222 pages : illustrations (black and white, and colour)
General (US: Trade)  Learn More

Service design is a rapidly growing area of interest in design and business management.

There are a lot of books on how to get started, but this is the first book that describes what a 'good' service is and how to design one.

This book lays out the essential principles for building services that work well for users.

Demystifying what we mean by a 'good' and 'bad' service and describing the common elements within all services that mean they either work for users or don't. A practical book for practitioners and non-practitioners alike interested in better service delivery, this book is the definitive new guide to designing services that work for users.

BIC:

KJC Business strategy, KJH Entrepreneurship

Our price£11.19
RRP £15.99
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