Presenting data effectively : communicating your findings for maximum impact
Now in striking full colour, the Second Edition shows readers how to make the research results presented in reports, slideshows, dashboards, posters, and data visualizations more interesting, engaging, and impactful.
The book guides students, researchers, evaluators, entrepreneurs, and non-profit workers-anyone reporting data to an outside audience-through design choices in four primary areas: graphics, text, colour, and arrangement.
The Second Edition features an improved layout with larger screenshots, a review of the recent literature on data visualization, and input from a panel of graphic design experts.
NEW TO THIS EDITION:A new checklist provides guidelines to help readers develop their skills in visualizing data.
Revised content on text addresses font sizes, how to handle text in graphs, and which fonts to use and not use.
A rewritten chapter on color now incorporates guidance for complying with the Americans with Disabilities Act.
A chapter on arrangement now addresses how to construct reporting that aligns with a mobile reading culture.
KEY FEATURES:An easy-to-follow format and straightforward content make it easy for readers to understand the strategies covered in the book.
A focus on what works for memory and comprehension gives readers a way to show how meaningful their data really are.
Cutting-edge examples and applications from several social sector fields bring concepts to life. Guidance based on Microsoft Office products makes it easy to implement the suggestions and examples without purchasing new programs or learning new applications.
Before and after illustrations of reporting techniques with diagnostic step-by-step instructions for replication give readers hands-on experience.
Examples of good communication in various reporting mechanisms, such as posters, PowerPoint and online presentations, and reports, introduce readers to best practices material.
AncillariesAccess helpful tools and resources all in one place (http://study.sagepub.com/evergreen2e), including:A research & evaluation report layout checklist A data visualization checklist Templates of style sheets A PowerPoint template on the "rule of thirds" A slide deck planning sheet