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Driving Industrial Competitiveness With Innovative Design Principles

By: Farinha, Luis(Edited by)

1799836282 / 9781799836285
Hardback
658.802
30/05/2020
Published 30/05/2020
United States
178 x 254 mm 300 pages
Professional & Vocational  Learn More

Industry and academia should capture significant value through adopting design-led innovation to improve opportunities for success.

Skills and capabilities should serve as a basis for adopting new breakthroughs in design-driven innovation.

The development of an infrastructure and centers of excellence with the capacity to respond to new market needs, combined with enhanced networking capabilities, will allow companies to be more innovative and competitive.

Driving Industrial Competitiveness With Innovative Design Principles is an essential publication that focuses on the relationship between innovation and competitiveness in business.

Featuring coverage on a broad range of topics including open innovation, business incubators, and competitiveness dynamics, this book is ideally designed for entrepreneurs, government officials, executives, managers, investors, policymakers, researchers, academicians, and students interested in furthering their knowledge of pertinent topics on product design and commercialization, new models for academia-industry partnerships, and regional entrepreneurial ecosystems based on design principles.

BIC:

KJH Entrepreneurship, KJMV7 Sales & marketing management, KJS Sales & marketing, KJSA Advertising

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RRP £189.00
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