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Entrepreneurship (Tenth edition International student edition)

By: Hisrich, Robert A. Peters, Michael P. Shepherd, Dean A.

1259255425 / 9781259255427
Paperback
658.421
20/04/2016
13 in stock Need More ?
26 cm xxi, 580 pages : illustrations (colour)
Tertiary Education (US: College)  Learn More
Previous edition: 2013.

Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture.

Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner.

Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.

The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges.

From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.

BIC:

KJH Entrepreneurship

Our price£41.59
RRP £51.99
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