Image for Entrepreneurship

Entrepreneurship (Tenth edition)

See all formats and editions

Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture.

Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner.

Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.

The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges.

From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.

Read More
Title Unavailable: Out of Print
Product Details
McGraw-Hill Professional
0078112842 / 9780078112843
Hardback
658.421
16/02/2016
United States
English
608 pages
26 cm
Tertiary Education (US: College) Learn More
Previous edition: 2013.