Trademark License Agreements Line by Line : A Detailed Look at Trademark License Agreements and How to Change Them to Meet Your Needs

This product provides a thoughtful and pragmatic guide designed to walk practitioners and those in the licensing business through the legal intricacies of trademark licensing.

Written by a recognized expert on trademark law, the book discusses a range of topics from the basic requirements to the more sophisticated aspects of trademark licensing deals.

It covers the economics of trademark licensing, exclusivity, scope of use, quality control, termination and phaseout, infringement, franchise and antitrust, and many other significant issues in licensing that most lawyers and licensing professionals are likely to encounter.