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What is LEGO?

O'Connor, Jim, Who HQ, Hammond, Ted(Illustrated by)

Part of the What Was? series

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The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys.

From its humble beginnings, the company has lived up to its name - which comes from the Danish phrase meaning to always "play well" - encouraging children to use their imagination and build whatever they can dream up. In this book, author Jim O'Connor describes how a simple concept - small plastic bricks that snap together - morphed into a cultural phenomenon.

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Product Details

Publisher/Imprint Penguin Workshop

ISBN/Ean0593092945 / 9780593092941

FormatPaperback / softback

Dewey688.725

Published05/05/2020

Country of PubUnited States

Book LanguageEnglish

Pages112 pages : illustrations.

ReadershipChildren / Juvenile Learn More

BIC YNV Hobbies, quizzes & games (Children's / Teenage), YQV Educational: Business studies & economics