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The lean startup : how constant innovation creates radically successful businesses

By: Ries, Eric

0670921602 / 9780670921607
Paperback
658.421
06/10/2011
247 in stock Need More ?
24 cm 320 pages
Professional & Vocational  Learn More
Reprint. Originally published: New York: Crown Business, 2011.

THE INTERNATIONAL BESTSELLING SENSATION Most new businesses fail.

But most of those failures are preventable. The Lean Startup is the approach to business that's being adopted around the world.

It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want.

It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean. The Lean Startup changes everything - Harvard Business Review

BIC:

KJD Business innovation, KJH Entrepreneurship

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