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Virgin

Sutherland, Adam

Part of the Big business series

See all formats and editions

From a single record shop to space travel - the Virgin Group has become a vast multinational empire.

With more than 400 companies worldwide the Virgin Group has recorded revenues of GBP15 billion!

How did Virgin build such a hugely successful global brand?

Discover how Virgin have built up from one magazine to become one of the most diverse companies in the world today.

Learn about the brains behind the iconic brand, including the founder and Chairman Sir Richard Branson, explore key business concepts in a straightforward way and develop a product ideas for your very own Virgin brand. The Big Business series is ideal for young budding entrepreneurs with an eye for opportunity!

A brilliant read for readers aged 9+ keen to find out how the business behind the brand works.

Read More

Product Details

Publisher/Imprint Wayland (Publishers) Ltd

ISBN/Ean0750289228 / 9780750289221

FormatPaperback / softback

Dewey338.761

Published08/12/2016

Country of PubUnited Kingdom

Book LanguageEnglish

Pages32 pages : illustrations

Dimensions27 cm

ReadershipPrimary & Secondary Education (US: Elementary & High School) Learn More

NotesReprint. Originally published: 2014.

BIC 4KHJ For National Curriculum Key Stage 2, YQN Educational: Citizenship & social education