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The development and management of visitor attractions (2nd ed)

By: Page, Stephen J. Swarbrooke, John

0750651695 / 9780750651691
Paperback
338.4'7'91
11/12/2001
Usually dispatched within 4 weeks
England
25 cm xviii, 406p. : ill.
academic/professional/technical  Learn More
Previous ed.: 1995.
Completely revised and updated<p/>'One-stop-shop' and reference book on the principles of setting up and managing all types of attractions.<p/>New, international case studies

Now in its second edition, the successful "Development and Management of Visitor Attractions" has been fully revised and updated to cover the latest issues in this ever-changing area of tourism.

The new features/topics include: the Millennium Dome; national lottery funded projects; international case studies; and, updated statistics and examples.

The author examines the factors that contribute to the success of visitor attractions. "The Development and Management of Visitor Attractions 2nd Edition", covers every aspect of the process of developing and managing different kinds of attractions.

Theories explored throughout the text are illustrated through a range of examples and case studies drawn from a number of countries.

This book is a completely revised and updated 'one-stop-shop' and reference book on the principles of setting up and managing all types of attractions.

BIC:

KJM Management & management techniques, KNSG Tourism industry

Our price£33.59
RRP £41.99
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