Crafting and executing strategy : the quest for competitive advantage (22nd edition International student edition)

* Mainstream, balanced treatment of the latest developments in theory and practice of strategy. * Emphasis on company's strategy must be matched not only to its external market circumstances but also to its internal resources and competitive capabilities. * Improve student learning outcomes using Connect our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.