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Logo designVolume 2

Wiedemann, Julius(Edited by)
Part of the Bibliotheca universalis series
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Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity.

In a globalized world, more and more symbols convey values ??such as trust, quality, or reliability.

This catalog comprehensively breaks down how texts, images, and ideas are condensed into distinctive brands. From airlines and groceries, sportswear and computers, museums, and magazines, to car brands, music labels, pharmaceuticals, and internet portals, this band offers around 4,500 brand logos including complete background information about designers, year of origin, and country, as well as brands and companies.

A great reference book for anyone interested in the ideas and concepts that branding is based on.

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Product Details
Taschen GmbH
3836576759 / 9783836576758
Hardback
741.6
29/07/2019
Germany
English
512 pages : illustrations (black and white, and colour)
20 cm
Reprint. Originally published: 2009.