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Image for Individuals in B2B marketing : sensemaking and action in context

Individuals in B2B marketing : sensemaking and action in context

series Routledge Studies in Marketing
Hardback 21 Jun 2024
Publisher Routledge
ISBN: 9781032482200
Dewey: 658.804
£110.50
RRP £130.00 Save 15%
Image for Visual Methods in Marketing and Consumer Research

Visual Methods in Marketing and Consumer Research

series Routledge Studies in Marketing
Hardback 21 Jun 2024
Publisher Routledge
ISBN: 9781032316826
£110.50
RRP £130.00 Save 15%
Image for Relationship marketing in the digital age

Relationship marketing in the digital age

series Routledge Studies in Marketing
Hardback 2 Jan 2019
Publisher Routledge
ISBN: 9781138310025
Dewey: 658.812
£114.75
RRP £135.00 Save 15%
Image for Marketing, rhetoric and control : the magical foundations of marketing theory

Marketing, rhetoric and control : the magical foundations of marketing theory

series Routledge Studies in Marketing
Hardback 20 Apr 2018
Publisher Routledge
ISBN: 9781138667273
Dewey: 658.8001
£110.50
RRP £130.00 Save 15%
Image for Information asymmetry in online advertising

Information asymmetry in online advertising

series Routledge Studies in Marketing
Hardback 30 Sep 2021
Publisher Routledge
ISBN: 9780367652128
Dewey: 659.144
£114.75
RRP £135.00 Save 15%
Image for Pioneering African-American women in the advertising business : biographies of MAD black women

Pioneering African-American women in the advertising business : biographies of MAD black women

series Routledge Studies in the History of Marketing
Paperback / softback 26 Oct 2017
Publisher Routledge
ISBN: 9780815369929
Dewey: 659.1092520973
£31.44
RRP £36.99 Save 15%
Image for Artificial Intelligence for Marketing Management

Artificial Intelligence for Marketing Management

series Routledge Studies in Marketing
Paperback / softback 27 May 2024
Publisher Routledge
ISBN: 9781032248493
Dewey: 658.80028563
£33.99
RRP £39.99 Save 15%
Image for The Dynamics of Influencer Marketing : A Multidisciplinary Approach

The Dynamics of Influencer Marketing : A Multidisciplinary Approach

series Routledge Studies in Marketing
Paperback / softback 27 May 2024
Publisher Routledge
ISBN: 9780367680916
Dewey: 658.8
£33.99
RRP £39.99 Save 15%
Image for Sexuality in Marketing and Consumption : Queer Theory, Feminist Research, and Intersectionality

Sexuality in Marketing and Consumption : Queer Theory, Feminist Research, and Intersectionality

series Routledge Studies in Critical Marketing
Hardback 9 Aug 2024
Publisher Routledge
ISBN: 9781032593999
£110.50
RRP £130.00 Save 15%
Image for Charity marketing: contemporary issues, research and practice

Charity marketing: contemporary issues, research and practice

series Routledge Studies in Marketing
eBook 19 Dec 2021
Publisher Routledge
ISBN: 9781000514193
Dewey: 361.7068
Licence From
£150.00
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Image for Relationship marketing in the digital age

Relationship marketing in the digital age

series Routledge Studies in Marketing
eBook 15 Jan 2019
Publisher Routledge
ISBN: 9781351388238
Dewey: 658.812
Licence From
£150.00
Available on VLeBooks
Image for Consuming atmospheres : designing, experiencing, and researching atmospheres in consumption spaces

Consuming atmospheres : designing, experiencing, and researching atmospheres in consumption spaces

series Routledge Studies in Marketing
Hardback 9 Oct 2023
Publisher Routledge
ISBN: 9781032264929
Dewey: 658.8
£114.75
RRP £135.00 Save 15%
1 in Stock
Image for Religion and Consumer Behaviour: Influence of Religiosity and Culture on Consumption

Religion and Consumer Behaviour: Influence of Religiosity and Culture on Consumption

series Routledge Studies in Marketing
eBook 28 Feb 2023
Publisher Routledge
ISBN: 9781000845686
Dewey: 658.8342
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£140.00
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Image for Religion and Consumer Behaviour: Influence of Religiosity and Culture on Consumption

Religion and Consumer Behaviour: Influence of Religiosity and Culture on Consumption

series Routledge Studies in Marketing
eBook 28 Feb 2023
Publisher Routledge
ISBN: 9781000845693
Dewey: 658.8342
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£140.00
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Image for Corporate Social Responsibility and Marketing Ethics: The Effects of Value-Based Marketing on Consumer Behaviour

Corporate Social Responsibility and Marketing Ethics: The Effects of Value-Based Marketing on Consumer Behaviour

series Routledge Studies in Marketing
eBook 24 Feb 2023
Publisher Routledge
ISBN: 9781000847109
Dewey: 174.4
Licence From
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Image for Corporate Social Responsibility and Marketing Ethics: The Effects of Value-Based Marketing on Consumer Behaviour

Corporate Social Responsibility and Marketing Ethics: The Effects of Value-Based Marketing on Consumer Behaviour

series Routledge Studies in Marketing
eBook 24 Feb 2023
Publisher Routledge
ISBN: 9781000847130
Dewey: 174.4
Licence From
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Image for Strategic Marketing of Higher Education in Africa

Strategic Marketing of Higher Education in Africa

series Routledge Studies in Marketing
eBook 18 Feb 2020
Publisher Routledge
ISBN: 9781000027426
Licence From
£145.00
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Image for Understanding the higher education market in Africa

Understanding the higher education market in Africa

series Routledge Studies in Marketing
eBook 18 Mar 2020
Publisher Routledge
ISBN: 9781000048223
Dewey: 378.6
£36.99
Image for Brand management in a co-creation perspective: communication as constitutive of brands

Brand management in a co-creation perspective: communication as constitutive of brands

series Routledge Studies in Marketing
eBook 21 Jul 2021
Publisher Routledge
ISBN: 9781000410587
Dewey: 658.827
Licence From
£150.00
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Image for Information asymmetry in online advertising

Information asymmetry in online advertising

series Routledge Studies in Marketing
eBook 30 Sep 2021
Publisher Routledge
ISBN: 9781000454055
Dewey: 659.144
Licence From
£150.00
Available on VLeBooks
Image for Addiction as consumer choice: exploring the cognitive dimension

Addiction as consumer choice: exploring the cognitive dimension

series Routledge Studies in Marketing
eBook 29 Feb 2016
Publisher Routledge
ISBN: 9781134472178
Dewey: 362.29
Licence From
£155.00
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Image for Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues

Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues

series Routledge Studies in Marketing
Ebook 5 Mar 2024
Publisher Routledge
ISBN: 9781003857822
Dewey: 388.049
Licence From
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Image for Strategic Brand Management in Higher Education

Strategic Brand Management in Higher Education

series Routledge Studies in Marketing
Ebook 11 Mar 2019
Publisher Routledge
ISBN: 9780429642609
Licence From
£150.00
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Image for Stakeholder Involvement in Social Marketing: Challenges and Approaches to Engagement

Stakeholder Involvement in Social Marketing: Challenges and Approaches to Engagement

series Routledge Studies in Marketing
eBook 25 Nov 2020
Publisher Routledge
ISBN: 9780429508844
Dewey: 658.8
Licence From
£150.00
Available on VLeBooks
Image for Digital disruption in marketing and communications : a strategic and organizational approach

Digital disruption in marketing and communications : a strategic and organizational approach

series Routledge Studies in Marketing
eBook 18 Oct 2019
Publisher Routledge
ISBN: 9780429518898
Dewey: 658.802
£36.99
Image for Marketing Interaction & Technology

Marketing Interaction & Technology

series Routledge Studies in Marketing
Digital (delivered electronically) 1 Jan 2019
Publisher Routledge
ISBN: 9781317340058
Dewey: 658.872
£34.99
Image for Peopling Marketing, Organization, and Technology: Interactionist Studies in Marketing Interaction

Peopling Marketing, Organization, and Technology: Interactionist Studies in Marketing Interaction

series Routledge Studies in Marketing
eBook 31 Jan 2024
Publisher Routledge
ISBN: 9781317340065
Dewey: 658.8
Licence From
£145.00
Available on VLeBooks
Image for Peopling Marketing, Organization, and Technology: Interactionist Studies in Marketing Interaction

Peopling Marketing, Organization, and Technology: Interactionist Studies in Marketing Interaction

series Routledge Studies in Marketing
eBook 31 Jan 2024
Publisher Routledge
ISBN: 9781317340072
Dewey: 658.8
Licence From
£145.00
Available on VLeBooks
Image for The psychology of consumer profiling in a digital age : 2

The psychology of consumer profiling in a digital age : 2

series Routledge Studies in Marketing
eBook 5 May 2016
Publisher Routledge
ISBN: 9781317340096
Dewey: 658.834
Licence From
£160.00
Available on VLeBooks
Image for The Psychology of Consumer Profiling in a Digital Age

The Psychology of Consumer Profiling in a Digital Age

series Routledge Studies in Marketing
Ebook 23 May 2016
Publisher Routledge
ISBN: 9781317340102
Licence From
£160.00
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