A long piece of string

SALES HANDLE: Continues the tradition of Chronicle's successful reissues of children's picture books created by graphic designers--e.g. books by Bruno Munari, Paul Rand. KEY SELLING POINTS: HOW THIS TITLE WILL BE DISTINCTIVE: *Distinctive design - and use of material. *Crossover appeal-Children's market and design market.

RELEVANT SALES COMPARISONS OR SALES INFO: Bruno Munari's ABC hc / Fall 2003 / $15.95 / 978-0811854634 / 6,752 gross / 8% returns hc / Spring 2006 / $19.99 / 978-0811854634 / 15,911 gross / 3% returns Bruno Munari's Zoo / Spring 2005 / $17.95 / 978-0811848305 / 23,359 gross / 4% returns Sparkle and Spin / Summer 2006 / $15.95 / 978-0811850032 / 25,560 gross / 17% returns Little 1 / Spring 2006 / $15.95 / 978-0811850049 / 13,805 gross / 9% returns I Know a Lot of Things / Spring 2009 / $16.99 / 978-0811866156 / 5,057 gross / 12% returns Lines That Wiggle / Spring 2009 / $14.99 / 9781934706541 / 6,210 gross / 4% returns