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Marketing management and strategy

The Financial Times essential guide to business writing : how to write to engage, persuade and sell

Strategic brand management : a European perspective

Branding with brains : the science of getting customers to choose your company

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Strategic marketing : cases, concepts and challenges

Essentials of marketing communications

Product strategy and management

NVQ Level 3 Selling : Workpack 11 - Design and Implement a Sales Plan

NVQ Level 2 Selling : Workpack 8 - Plan and Organise Personal Work Schedule

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NVQ Level 3 Selling : Workpack 10 - Negotiate a Sale

NVQ Retailing Level 3 : Workpack 5 - Implement and Monitor Sales Displays within Area of Responsibility

NVQ Level 2 Selling : Workpack 7 - Conduct Sales

NVQ Level 3 Selling : Workpack 9 - Make a Sales Presentation

Teleselling NVQ Level 2 : Unit 1 Conduct Sales

Financial Services Marketing

Contemporary Marketing : Frameworks

Market Dominance Dynamic Strategies for Exploit Change Shape Organisations Fut : Market Dominance

Integrated Marketing Communications

NVQ Retailing Level 3 : Workpack 7 - Monitor and Control the Supply of Goods and Services to Sell to Customers

Essentials of marketing

Principles of marketing

Digital Marketing : Strategy, Implementation and Practice

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Essential guide to marketing planning

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Marketing planning : strategy, environment and context

Electronic marketing : theory and practice for the twenty-first century

Marketing : principles and practice

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