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Image for Typische Phasen eines Shitstorms. Klassische Krise oder neue Herausforderung an die PR?

Typische Phasen eines Shitstorms. Klassische Krise oder neue Herausforderung an die PR?

Paperback / softback 14 Jan 2016
Publisher Grin Publishing
ISBN: 9783668026674
£34.77
RRP £40.90 Save 15%
Image for Burger King : Changing or Imitating?: Analysis of Burger King's Re-strategy

Burger King : Changing or Imitating?: Analysis of Burger King's Re-strategy

Paperback / softback 13 Jan 2013
Publisher Grin Publishing
ISBN: 9783656345558
£41.57
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Image for Moeglichkeiten und Grenzen des Mobile-Marketing bei der Markteinfuhrung von Automobilen

Moeglichkeiten und Grenzen des Mobile-Marketing bei der Markteinfuhrung von Automobilen

Paperback / softback 8 Jun 2016
Publisher Grin Publishing
ISBN: 9783668216006
£30.18
RRP £35.50 Save 15%
Image for Der demografische Wandel und die Nahversorgung. Herausforderungen und Loesungsansatze fur das Marketing im deutschen Lebensmitteleinzelhandel

Der demografische Wandel und die Nahversorgung. Herausforderungen und Loesungsansatze fur das Marketing im deutschen Lebensmitteleinzelhandel

Paperback / softback 19 Feb 2016
Publisher Grin Publishing
ISBN: 9783668153837
£32.73
RRP £38.50 Save 15%
Image for Personalmarketing im Web 2.0

Personalmarketing im Web 2.0

Paperback / softback 20 Aug 2013
Publisher Grin Publishing
ISBN: 9783656480853
£39.87
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Image for Lifestyle & Trends als Erfolgsfaktoren des Event-Marketings

Lifestyle & Trends als Erfolgsfaktoren des Event-Marketings

Paperback / softback 14 Sep 2013
Publisher Grin Publishing
ISBN: 9783656491293
£33.92
RRP £39.90 Save 15%
Image for Aktuelle Erkenntnisse der Hirnforschung und Implikationen fur die Werbegestaltung

Aktuelle Erkenntnisse der Hirnforschung und Implikationen fur die Werbegestaltung

Paperback / softback 20 Dec 2013
Publisher Grin Publishing
ISBN: 9783656558781
£31.03
RRP £36.50 Save 15%
Image for Social Media Relations - Herausforderungen und Erfolgsfaktoren fur NPOs im Social Web

Social Media Relations - Herausforderungen und Erfolgsfaktoren fur NPOs im Social Web

Paperback / softback 19 Apr 2013
Publisher Grin Publishing
ISBN: 9783656412809
£34.77
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Image for Marketing, Lebensqualitat, Nachhaltigkeit. Greenwashing und Bluewashing Massnahmen

Marketing, Lebensqualitat, Nachhaltigkeit. Greenwashing und Bluewashing Massnahmen

Paperback / softback 9 Dec 2014
Publisher Grin Publishing
ISBN: 9783656856238
£32.73
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Image for Moderne Formen der Einkaufsstattengestaltung auf Basis der Konsumentenforschung

Moderne Formen der Einkaufsstattengestaltung auf Basis der Konsumentenforschung

Paperback / softback 3 May 2013
Publisher Grin Publishing
ISBN: 9783656422761
£34.77
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Image for Social Campaigning with Social Media : PR und Fundraising Tool fur NGOs und NPOs

Social Campaigning with Social Media : PR und Fundraising Tool fur NGOs und NPOs

Paperback / softback 29 Jun 2013
Publisher Grin Publishing
ISBN: 9783656444121
£31.03
RRP £36.50 Save 15%
Image for Verkurzung von Produktlebens- und Produktnutzungszyklen mittels physischer und psychischer Obsoleszenz

Verkurzung von Produktlebens- und Produktnutzungszyklen mittels physischer und psychischer Obsoleszenz

Paperback / softback 2 Dec 2016
Publisher Grin Publishing
ISBN: 9783668355378
£39.87
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Image for Dufte als Instrument des erlebnisorientierten Marketings

Dufte als Instrument des erlebnisorientierten Marketings

Paperback / softback 28 Jan 2013
Publisher Grin Publishing
ISBN: 9783656309321
£30.18
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Image for Strategische Aufgaben des Marketing im Mittelstand am Beispiel eines Wurstherstellers

Strategische Aufgaben des Marketing im Mittelstand am Beispiel eines Wurstherstellers

Paperback / softback 16 Apr 2015
Publisher Grin Publishing
ISBN: 9783656845348
£30.18
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Image for Konsumgesellschaft und Wege zur Nachhaltigkeit : Perspektiven auf Konsum, geplante Obsoleszenz und Abfallproblematik

Konsumgesellschaft und Wege zur Nachhaltigkeit : Perspektiven auf Konsum, geplante Obsoleszenz und Abfallproblematik

Paperback / softback 26 Sep 2013
Publisher Grin Publishing
ISBN: 9783656503156
£33.92
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Image for Storytelling in Onlinewerbefilmen : Branchenubergreifende Analyse von Erfolgsfaktoren fur den Einsatz von Storytelling in Onlinewerbefilmen unter dramaturgischen Aspekten

Storytelling in Onlinewerbefilmen : Branchenubergreifende Analyse von Erfolgsfaktoren fur den Einsatz von Storytelling in Onlinewerbefilmen unter dramaturgischen Aspekten

Paperback / softback 5 Aug 2013
Publisher Grin Publishing
ISBN: 9783656471554
£39.87
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Image for Blog vs. eWOM. Einflusse von Internet-Bloggern auf den Kaufentscheidungsprozess im Vergleich zum elektronischen Word-Of-Mouth

Blog vs. eWOM. Einflusse von Internet-Bloggern auf den Kaufentscheidungsprozess im Vergleich zum elektronischen Word-Of-Mouth

Paperback / softback 22 Mar 2017
Publisher Grin Publishing
ISBN: 9783668415584
£39.87
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Image for Prozesse moralischer Selbstregulierung. Eine systematische Literaturanalyse

Prozesse moralischer Selbstregulierung. Eine systematische Literaturanalyse

Paperback / softback 11 May 2017
Publisher Grin Publishing
ISBN: 9783668425583
£30.18
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Image for Die Bedeutung des Szenemarketings fur die Marke 'Billabong'

Die Bedeutung des Szenemarketings fur die Marke 'Billabong'

Paperback / softback 5 May 2015
Publisher Grin Publishing
ISBN: 9783656953883
£41.57
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Image for Online-Self-Assessments als Instrument des Personalmarketings : Vergleichende Betrachtung und Ableitung einer Starken-/ Schwachenanalyse

Online-Self-Assessments als Instrument des Personalmarketings : Vergleichende Betrachtung und Ableitung einer Starken-/ Schwachenanalyse

Paperback / softback 24 Jul 2014
Publisher Grin Publishing
ISBN: 9783656702504
£39.87
RRP £46.90 Save 15%
Image for Cause-Related Marketing. Wirken die Massnahmen generationsspezifisch unterschiedlich?

Cause-Related Marketing. Wirken die Massnahmen generationsspezifisch unterschiedlich?

by Anonym
Paperback / softback 28 Oct 2016
Publisher Grin Publishing
ISBN: 9783668324688
£34.77
RRP £40.90 Save 15%
Image for Optimierung der Web Usability von Online-Spezialitatenshops : Testing von zwei Webshops mit der Thinking Aloud Methode

Optimierung der Web Usability von Online-Spezialitatenshops : Testing von zwei Webshops mit der Thinking Aloud Methode

Paperback / softback 10 Jun 2014
Publisher Grin Publishing
ISBN: 9783656662020
£39.87
RRP £46.90 Save 15%
Image for Erfolgspotenziale von Crowdfunding zur Finanzierung sozialer Projekte : Chancen und Risiken der Nutzung der alternativen Finanzierungsform durch NGOs und Privatpersonen in Deutschland

Erfolgspotenziale von Crowdfunding zur Finanzierung sozialer Projekte : Chancen und Risiken der Nutzung der alternativen Finanzierungsform durch NGOs und Privatpersonen in Deutschland

Paperback / softback 4 Jun 2014
Publisher Grin Publishing
ISBN: 9783656656593
£47.50
Image for Event-Marketing und soziale Beeinflussung : Compliance Techniken zur Verstarkung der Wirkungsweise von Kommunikationsbotschaften

Event-Marketing und soziale Beeinflussung : Compliance Techniken zur Verstarkung der Wirkungsweise von Kommunikationsbotschaften

Paperback / softback 21 Jun 2013
Publisher Grin Publishing
ISBN: 9783656441304
£38.50
Image for Entwicklung eines Bewertungsmodells fur das Beschwerdemanagement auf Basis der EFQM

Entwicklung eines Bewertungsmodells fur das Beschwerdemanagement auf Basis der EFQM

Paperback / softback 4 Feb 2012
Publisher Grin Publishing
ISBN: 9783656115779
£46.90
Image for (Noch unentdeckte) Kommunikationstrends der Zukunft : Innovationsfelder der Unternehmenskommunikation

(Noch unentdeckte) Kommunikationstrends der Zukunft : Innovationsfelder der Unternehmenskommunikation

Paperback / softback 28 Jun 2013
Publisher Grin Publishing
ISBN: 9783656441434
£42.90
Image for Branchenanalyse und Perspektiven deutscher Zeitungsverlage

Branchenanalyse und Perspektiven deutscher Zeitungsverlage

Paperback / softback 4 Mar 2012
Publisher Grin Publishing
ISBN: 9783656131977
£40.90
Image for Green Marketing - Empirische Analyse ausgewahlter Werbekampagnen

Green Marketing - Empirische Analyse ausgewahlter Werbekampagnen

Paperback / softback 27 Apr 2012
Publisher Grin Publishing
ISBN: 9783656177609
£42.90
Image for Guerilla Marketing. Alternative zu klassischen Kommunikationsinstrumenten : Inklusive aktueller Expertenbefragung (2008)

Guerilla Marketing. Alternative zu klassischen Kommunikationsinstrumenten : Inklusive aktueller Expertenbefragung (2008)

Paperback / softback 25 Jul 2009
Publisher Grin Publishing
ISBN: 9783640381500
£35.50
Image for Die Qual der Wahl. Unterstutzung von Konsumenten im Kaufprozess

Die Qual der Wahl. Unterstutzung von Konsumenten im Kaufprozess

Paperback / softback 10 Oct 2016
Publisher Grin Publishing
ISBN: 9783668300590
£48.90
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