Image for Qualitative Media Analysis

Qualitative Media Analysis - 38 (Second Edition.)

Part of the Qualitative Research Methods series
See all formats and editions

In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. Author David L. Altheide shows the reader how to obtain, categorize, and analyze these different media documents in this entry in the Qualitative Research Methods series. He looks at traditional primary documents such as newspapers and magazines but also at more recent forms--television newscasts and cyberspace. The use of student examples of research protocols makes this book a useful primer in deriving meaning from the bombardment of media documents a qualitative researcher faces.

Read More
Price on Application:
Contact us for further details
Product Details
Sage Publications
1483307271 / 9781483307275
eBook (Adobe Pdf)
25/06/2013
English
168 pages
Copy: 20%; print: 20%