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Image for New models of marketing effectiveness : from integration to orchestration

New models of marketing effectiveness : from integration to orchestration

Cox, Kate, Crowther, John, Turner, Denise
Part of the IPA dataMINE ; 3 series
See all formats and editions

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Title Unavailable: Out of Print
Product Details
WARC
1841162213 / 9781841162218
Paperback / softback
658.8
22/06/2011
United Kingdom
English
127 p. : ill. (chiefly col.), col. ports.
28 cm
Professional & Vocational Learn More
Published in association with the Institute of Practitioners in Advertising.
KJMV7 Sales & marketing management, KJP Business communication & presentation
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