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Managed service restructuring in health care : a strategic approach in a competitive environment

Defining Your Market : Winning Strategies for High-Tech, Industrial, and Service Firms

How to write a marketing plan for health care organizations

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Church Wake-Up Call: A Ministries Management Approach That is Purpose-Oriented and Inter-Generational in Outreach

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Persuasive Advertising for Entrepreneurs and Small Business Owners: How to Create More Effective Sales Messages

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Defining Your Market: Winning Strategies for High-Tech, Industrial, and Service Firms

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Internal marketing: your company's next stage of growth

Managed service restructuring in health care : a strategic approach in a competitive environment

The aftermath of reengineering: downsizing and corporate performance

Professional services marketing: strategy and tactics

Stress in college athletics: causes, consequences, coping

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