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Image for Building Consumer-Brand Relationship in Luxury Brand Management

Building Consumer-Brand Relationship in Luxury Brand Management

Paperback / softback 30 Oct 2020
ISBN: 9781799852445
Dewey: 658.827
£171.00
RRP £190.00 Save 10%
Image for Impact of ICTs on Event Management and Marketing

Impact of ICTs on Event Management and Marketing

Paperback / softback 30 Dec 2020
ISBN: 9781799857013
Dewey: 394.2
£148.50
RRP £165.00 Save 10%
Image for Impact of ICTs on Event Management and Marketing

Impact of ICTs on Event Management and Marketing

Hardback 30 Dec 2020
ISBN: 9781799849544
Dewey: 394.2
£193.50
RRP £215.00 Save 10%
Image for Handbook of Research on Mobile Marketing Management

Handbook of Research on Mobile Marketing Management

series Advances in E-Business Research
Hardback 30 Nov 2009
ISBN: 9781605660745
Dewey: 658.872
£265.50
RRP £295.00 Save 10%
Image for Strategic Marketing in Fragile Economic Conditions

Strategic Marketing in Fragile Economic Conditions

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 30 Jun 2014
ISBN: 9781466662353
Dewey: 658.8'02
£240.00
Image for Myth in Modern Media Management and Marketing

Myth in Modern Media Management and Marketing

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 14 Jun 2019
ISBN: 9781522599227
Dewey: 384.068
£260.00
Image for Strategic Marketing Management and Tactics in the Service Industry

Strategic Marketing Management and Tactics in the Service Industry

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 20 Mar 2017
ISBN: 9781522533085
Dewey: 658.802
£250.00
Image for Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement

Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 22 Jul 2016
ISBN: 9781522548683
Dewey: 658.8342
£275.00
Image for Marketing Techniques for Financial Inclusion and Development

Marketing Techniques for Financial Inclusion and Development

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 1 Jun 2018
ISBN: 9781522561750
Dewey: 332.10688
£260.00
Image for Smart Marketing With the Internet of Things

Smart Marketing With the Internet of Things

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 20 Jul 2018
ISBN: 9781522570165
Dewey: 658.872
£245.00
Image for Brand Culture and Identity: Concepts, Methodologies, Tools, and Applications

Brand Culture and Identity: Concepts, Methodologies, Tools, and Applications

Mixed media product 5 Oct 2018
ISBN: 9781522572022
Dewey: 658.827
£2,600.00
Image for Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship

Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 9 Nov 2018
ISBN: 9781522577799
Dewey: 658.872
£380.00
Image for Impact of ICTs on Event Management and Marketing

Impact of ICTs on Event Management and Marketing

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 4 Dec 2020
ISBN: 9781799857396
Dewey: 394.2
£260.00
Image for New Techniques for Brand Management in the Healthcare Sector

New Techniques for Brand Management in the Healthcare Sector

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 29 Jan 2021
ISBN: 9781799831006
Dewey: 362.10688
£300.00
Image for Driving industrial competitiveness with innovative design principles

Driving industrial competitiveness with innovative design principles

Paperback / softback 31 May 2023
ISBN: 9781799836292
Dewey: 658.802
£208.00
Image for Improving Marketing Strategies for Private Label Products

Improving Marketing Strategies for Private Label Products

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 20 Sep 2019
ISBN: 9781799804505
Dewey: 658.802
£235.00
Image for Handbook of Research on Driving Industrial Competitiveness With Innovative Design Principles

Handbook of Research on Driving Industrial Competitiveness With Innovative Design Principles

series Advances in Business Strategy and Competitive Advantage
Mixed media product 29 May 2020
ISBN: 9781799837091
Dewey: 658.802
£365.00
Image for A Critical Examination of the Recent Evolution of B2B Sales

A Critical Examination of the Recent Evolution of B2B Sales

series Advances in Logistics, Operations, and Management Science
Multiple-component retail product 27 Feb 2024
ISBN: 9798369303528
Dewey: 658.804
£305.00
Image for Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments

Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments

Mixed media product 31 Jul 2012
ISBN: 9781466618633
Dewey: 658.872
£220.00
Image for Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies

Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies

series Advances in Business Strategy and Competitive Advantage
Mixed media product 24 Apr 2020
ISBN: 9781799837060
Dewey: 658.872
£355.00
Image for Building Consumer-Brand Relationship in Luxury Brand Management

Building Consumer-Brand Relationship in Luxury Brand Management

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 23 Oct 2020
ISBN: 9781799852551
Dewey: 658.827
£300.00
Image for Marketing Decision Making and the Management of Pricing: Successful Business Tools

Marketing Decision Making and the Management of Pricing: Successful Business Tools

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 31 May 2013
ISBN: 9781466640962
Dewey: 658.8'02
£220.00
Image for Neuromarketing and Big Data Analytics for Strategic Consumer Engagement: Emerging Research and Opportunities

Neuromarketing and Big Data Analytics for Strategic Consumer Engagement: Emerging Research and Opportunities

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 30 Dec 2017
ISBN: 9781522553014
Dewey: 658.80019
£195.00
Image for Innovations in Digital Branding and Content Marketing

Innovations in Digital Branding and Content Marketing

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 25 Sep 2020
ISBN: 9781799853220
Dewey: 658.872
£25,850.00
Image for Global Branding: Breakthroughs in Research and Practice

Global Branding: Breakthroughs in Research and Practice

Mixed media product 5 Jul 2019
ISBN: 9781522593577
Dewey: 658.827
£840.00
Image for Driving Traffic and Customer Activity Through Affiliate Marketing

Driving Traffic and Customer Activity Through Affiliate Marketing

series Advances in Marketing, Customer Relationship Management, and E-Services
Mixed media product 16 Jun 2017
ISBN: 9781522528876
Dewey: 658.872
£210.00
Image for New techniques for brand management in the healthcare sector

New techniques for brand management in the healthcare sector

Hardback 30 Jan 2021
ISBN: 9781799830344
Dewey: 362.10688
£250.00
Image for Driving industrial competitiveness with innovative design principles

Driving industrial competitiveness with innovative design principles

Hardback 30 May 2020
ISBN: 9781799836285
Dewey: 658.802
£305.00
Image for Innovations in Digital Branding and Content Marketing

Innovations in Digital Branding and Content Marketing

Hardback 30 Sep 2020
ISBN: 9781799844204
Dewey: 658.872
£215.00
Image for Innovations in Digital Branding and Content Marketing

Innovations in Digital Branding and Content Marketing

Paperback / softback 30 Sep 2020
ISBN: 9781799852797
Dewey: 658.872
£165.00
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