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Market Evolution in Developing Countries : The Unfolding of the Indian Market

Digital technology in teaching international business

The Management of International Advertising : A Handbook and Guide for Professionals

Digital technology in teaching international business

Industrial products: a guide to the international marketing economics model

Business simulations, games and experiential learning in international business education

Teaching International Business: Ethics and Corporate Social Responsibility

Teaching and Program Variations in International Business

Teaching and Program Variations in International Business

International retailing plans and strategies in Asia

International Business Teaching in Eastern and Central European Countries

Executive development and organizational learning for global business

Export-import theory, practices, and procedures

Market evolution in developing countries: the unfolding of the Indian market

Market Evolution in Developing Countries: The Unfolding of the Indian Market

Global Perspectives in Cross-Cultural and Cross-National Consumer Research

Global business: asia-pacific dimensions : 14

Successfully doing business/marketing in Eastern Europe : 46

The Global Business: Four Key Marketing Strategies

Business Simulations, Games, and Experiential Learning in International Business Education

Successfully Doing Business/marketing in Eastern Europe : 10

Industrial Products: A Guide to the International Marketing Economics Model

The Global Business: Four Key Marketing Strategies

Ethical issues in international marketing

Globalization of consumer markets: structures and strategies

Export-import theory, practices, and procedures

The Consumer - Or Else!: Consumer-Centric Business Paradigms

Global business: asia-pacific dimensions : 14

International Business Teaching in Eastern and Central European Countries

Global Perspectives in Marketing

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