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The Influence Agenda : A Systematic Approach to Aligning Stakeholders in Times of Change

Beyond the Business Plan : 10 Principles for New Venture Explorers

Public relations in China : building and defending your brand in the PRC

The power of customer misbehavior : drive growth and innovation by learning from your customers

Saving face in business : managing cross-cultural interactions

Re-Making Communication at Work

Marketing the populist politician : the demotic democrat

Professionalizing public relations : history, gender and education

Transnational organizations and cross-cultural workplaces

Under pressure : coal industry rhetoric and neoliberalism

Public relations and the digital : professional discourse and change

North American perspectives on the development of public relations : other voices

Women Speaking Up : Getting and Using Turns in Workplace Meetings

Strategic Public Relations

Discourses of Deficit

Displaying Competence in Organizations : Discourse Perspectives

World Humanism : Cross-cultural Perspectives on Ethical Practices in Organizations

Raising the Corporate Umbrella : Corporate Communications in the Twenty-First Century

Raising a Ladder to the Moon : The Complexities of Corporate Social and Environmental Responsibility

Transnational organizations and cross-cultural workplaces

Starting up in business networks : why relationships matter in entrepreneurship

Finding Meaning in Business : Theology, Ethics, and Vocation

Confronting Mistakes : Lessons from the Aviation Industry when Dealing with Error

From Chinese Brand Culture to Global Brands : Insights from aesthetics, fashion and history

SMEs as the Unknown Stakeholder : Entrepreneurship in the Political Arena

Executive Power in Theory and Practice

America’s Culture of Professionalism : Past, Present, and Prospects

Why Marketing to Women Doesn't Work : Using Market Segmentation to Understand Consumer Needs

Why Marketing to Women Doesn't Work : Using Market Segmentation to Understand Consumer Needs

Tourism Management, Marketing, and Development : Volume I: The Importance of Networks and ICTs

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