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Strategic brand management : building, measuring, and managing brand equity

Paperback / softback 15 Aug 2019
ISBN: 9781292314969
Dewey: 658.827
£65.69
RRP £72.99 Save 10%
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Strategic brand management : building, measuring, and managing brand equity

Hardback 1 Mar 2019
Publisher Pearson
ISBN: 9780134892498
Dewey: 658.827
Out of Print
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