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How brands become icons : the principles of cultural branding

Hardback 1 Nov 2004
ISBN: 9781578517749
Dewey: 658.827
£22.40
RRP £28.00 Save 20%
4 in Stock

Digital storytelling for brands

Paperback / softback 21 Aug 2023
ISBN: 9781529745023
Dewey: 658.827
£33.99
RRP £39.99 Save 15%
6 in Stock

Build a brand in 30 days - with Simon Middleton, the Brand Strategy Guru

Paperback / softback 13 Apr 2010
ISBN: 9781907312427
Dewey: 658.827
£15.00
RRP £20.00 Save 25%
2 in Stock

Don't mess with the logo : the straight talker's bible of branding

Paperback / softback 23 Jul 2009
ISBN: 9780273714200
Dewey: 658.827
£13.59
RRP £16.99 Save 20%
5 in Stock

The 22 immutable laws of branding

Paperback / softback 3 Apr 2000
Publisher Profile Books Ltd
ISBN: 9781861976055
Dewey: 658.827
£8.24
RRP £10.99 Save 25%
4 in Stock

Experiential marketing : integrated theory & strategic application

Paperback / softback 1 Feb 2022
ISBN: 9781529742183
Dewey: 658.827
£37.39
RRP £43.99 Save 15%
4 in Stock

Reimagining luxury : building a sustainable future for your brand

Paperback / softback 3 Jan 2024
Publisher Kogan Page Ltd
ISBN: 9781398613638
Dewey: 658.827
£27.19
RRP £31.99 Save 15%
4 in Stock
£15.99
RRP £19.99 Save 20%
6 in Stock
£28.04
RRP £32.99 Save 15%
5 in Stock

Branding that means business

Paperback / softback 15 Sep 2022
Publisher Economist Books
ISBN: 9781788168663
Dewey: 658.827
£8.24
RRP £10.99 Save 25%
4 in Stock

Brands and branding

Paperback / softback 31 Aug 2016
ISBN: 9781473919525
Dewey: 658.827
£25.49
RRP £29.99 Save 15%
2 in Stock

Managing luxury brands : a complete guide to contemporary luxury brand strategies

Paperback / softback 3 Mar 2023
Publisher Kogan Page Ltd
ISBN: 9781398606401
Dewey: 658.827
£29.74
RRP £34.99 Save 15%
4 in Stock

Brand leadership

Paperback / softback 1 Oct 2009
ISBN: 9781847398352
Dewey: 658.827
£7.49
RRP £9.99 Save 25%
4 in Stock

The brand book : an insider's guide to brand building for businesses and organizations

Paperback / softback 6 Oct 2022
ISBN: 9781529420173
Dewey: 658.827
£16.00
RRP £20.00 Save 20%
4 in Stock

Strategic brand management : a European perspective

Paperback / softback 29 Nov 2011
ISBN: 9780273737872
Dewey: 658.827
£67.49
RRP £74.99 Save 10%
2 in Stock

The business of aspiration : how social, cultural, and environmental capital transforms brands

Paperback / softback 27 Oct 2020
Publisher Routledge
ISBN: 9780367554408
Dewey: 658.827
£28.04
RRP £32.99 Save 15%
4 in Stock

The Smart Branding Book : How to build a profitable and resilient brand

Paperback / softback 19 Jan 2023
Publisher LID Publishing
ISBN: 9781911687702
Dewey: 658.827
£7.49
RRP £9.99 Save 25%
4 in Stock

Brand storytelling : put customers at the heart of your brand story

Paperback / softback 3 Jul 2023
Publisher Kogan Page Ltd
ISBN: 9781398610088
Dewey: 658.827
£21.24
RRP £24.99 Save 15%
1 in Stock

Activate brand purpose : how to harness the power of movements to transform your company

Paperback / softback 3 Mar 2021
Publisher Kogan Page Ltd
ISBN: 9781789668247
Dewey: 658.827
£22.94
RRP £26.99 Save 15%
2 in Stock

I am my brand : how to build your brand without apology

Paperback / softback 19 Jan 2023
ISBN: 9781472979117
Dewey: 658.827082
£8.79
RRP £10.99 Save 20%
4 in Stock

Kapferer on luxury : how luxury brands can grow yet remain rare

Paperback / softback 3 Mar 2015
Publisher Kogan Page Ltd
ISBN: 9780749474362
Dewey: 658.827
£28.04
RRP £32.99 Save 15%
3 in Stock

Branding with brains : the science of getting customers to choose your company

Paperback / softback 25 Feb 2010
ISBN: 9780273719953
Dewey: 658.827019
£15.99
RRP £19.99 Save 20%
4 in Stock
£20.00
RRP £25.00 Save 20%
4 in Stock

Brand love : building strong consumer-brand connections

Paperback / softback 3 Jul 2023
Publisher Kogan Page Ltd
ISBN: 9781398611276
Dewey: 658.827
£21.24
RRP £24.99 Save 15%
4 in Stock
£16.49
RRP £21.99 Save 25%
4 in Stock

Zag : the number-one strategy of high-performance brands

Paperback / softback 28 Sep 2006
ISBN: 9780321426772
Dewey: 658.827
£17.59
RRP £21.99 Save 20%
2 in Stock
£19.49
RRP £25.99 Save 25%
4 in Stock

B2B Brand Management

Hardback 17 Aug 2006
ISBN: 9783540253600
Dewey: 658.827
£39.99
RRP £49.99 Save 20%
3 in Stock
£64.00
RRP £80.00 Save 20%
4 in Stock
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