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Image for Predictably irrational  : the hidden forces that shape our decisions

Predictably irrational : the hidden forces that shape our decisions

Author: Ariely, Dan Publisher: HarperCollins Format: Paperback
Published: 05/03/2009 ISBN/EAN: 9780007256532 Dewey: 153.83
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Digital marketing

Author: Chaffey, Dave Publisher: Pearson Education Limited Format: Paperback
Published: 01/03/2022 ISBN/EAN: 9781292400969 Dewey: 658.872
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Image for Digital marketing strategy  : an integrated approach to online marketing

Digital marketing strategy : an integrated approach to online marketing

Author: Kingsnorth, Simon Publisher: Kogan Page Ltd Format: Paperback
Published: 03/05/2022 ISBN/EAN: 9781398605978 Dewey: 658.872
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Image for Marketing communications  : integrating online and offline, customer engagement and digital technologies

Marketing communications : integrating online and offline, customer engagement and digital technologies

Author: Smith, PR Publisher: Kogan Page Ltd Format: Paperback
Published: 03/12/2019 ISBN/EAN: 9780749498641 Dewey: 658.802
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Image for Made to stick  : why some ideas take hold and others come unstuck

Made to stick : why some ideas take hold and others come unstuck

Author: Heath, Dan Publisher: Arrow Books Ltd Format: Paperback
Published: 07/02/2008 ISBN/EAN: 9780099505693 Dewey: 302.2
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Image for Hooked  : how to build habit-forming products

Hooked : how to build habit-forming products

Author: Eyal, Nir Publisher: Portfolio Penguin Format: Laminated
Published: 06/11/2014 ISBN/EAN: 9780241184837 Dewey: 658.575019
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Image for Understanding digital marketing  : a complete guide to engaging customers and implementing successful digital campaigns

Understanding digital marketing : a complete guide to engaging customers and implementing successful digital campaigns

Author: Ryan, Damian Publisher: Kogan Page Ltd Format: Paperback
Published: 03/11/2020 ISBN/EAN: 9781789666014 Dewey: 658.872
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Image for International marketing strategy  : analysis, development and implementation

International marketing strategy : analysis, development and implementation

Author: Doole, Isobel (Sheffield Hallam University) Publisher: Cengage Learning EMEA Format: Paperback
Published: 25/01/2022 ISBN/EAN: 9781473778696 Dewey: 658.84
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Image for Digital marketing excellence  : planning, optimizing and integrating online marketing

Digital marketing excellence : planning, optimizing and integrating online marketing

Author: Chaffey, Dave (Independent Consultant, UK) Publisher: Routledge Format: Paperback
Published: 22/07/2022 ISBN/EAN: 9780367444754 Dewey: 658.872
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Essentials of marketing

Author: Brassington, Frances Publisher: Pearson Education Limited Format: Paperback
Published: 29/08/2012 ISBN/EAN: 9780273727644 Dewey: 658.8
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Marketing

Author: Baines, Paul Publisher: Oxford University Press Format: Paperback
Published: 01/03/2022 ISBN/EAN: 9780192893468 Dewey: 658.8
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Consumer behaviour

Author: Sethna, Zubin Publisher: SAGE Publications Ltd Format: Paperback
Published: 01/05/2023 ISBN/EAN: 9781529754056 Dewey: 658.8342
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Image for Blue ocean strategy  : how to create uncontested market space and make the competition irrelevant

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant

Author: Kim, W. Chan Publisher: Harvard Business School Press Format: Hardback
Published: 20/01/2015 ISBN/EAN: 9781625274496 Dewey: 658.802
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Image for Principles and practice of marketing

Principles and practice of marketing

Author: Jobber, David Publisher: McGraw-Hill Education (UK) Ltd Format: Paperback
Published: 21/02/2023 ISBN/EAN: 9781526849533 Dewey: 658.8
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Fundamentals of marketing

Author: Baines, Paul (Professor of Political Marketing and Associate Dean (Bus Publisher: Oxford University Press Format: Paperback
Published: 01/01/2021 ISBN/EAN: 9780198829256 Dewey: 658.8
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A dictionary of marketing

Author: Doyle, Charles Publisher: Oxford University Press Format: Paperback
Published: 15/03/2016 ISBN/EAN: 9780198736424 Dewey: 658.8003
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Image for This is marketing  : you can't be seen until you learn to see

This is marketing : you can't be seen until you learn to see

Author: Godin, Seth Publisher: Portfolio Penguin Format: Paperback
Published: 15/11/2018 ISBN/EAN: 9780241370148 Dewey: 658.8
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Image for Marketing management

Marketing management

Author: Kotler, Philip Publisher: Pearson Education Limited Format: Paperback
Published: 24/11/2021 ISBN/EAN: 9781292404813 Dewey: 658.8
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Image for Principles of marketing

Principles of marketing

Author: Kotler, Philip Publisher: Pearson Education Limited Format: Paperback
Published: 06/04/2023 ISBN/EAN: 9781292449364 Dewey: 658.8
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Image for Strategic marketing  : creating competitive advantage

Strategic marketing : creating competitive advantage

Author: West, Douglas (Professor of Marketing, Professor of Marketing, King's Publisher: Oxford University Press Format: Paperback
Published: 01/05/2022 ISBN/EAN: 9780198856764 Dewey: 658.802
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Advertising & promotion

Author: Hackley, Chris Publisher: SAGE Publications Ltd Format: Paperback
Published: 24/02/2021 ISBN/EAN: 9781529718508 Dewey: 659.1
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Image for Strategic brand management

Strategic brand management

Author: Rosenbaum-Elliott, Richard (Professor Emeritus of Marketing and Consum Publisher: Oxford University Press Format: Paperback
Published: 01/07/2018 ISBN/EAN: 9780198797807 Dewey: 658.827
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Image for International Marketing, 5e

International Marketing, 5e

Author: Ghauri, Pervez Publisher: McGraw-Hill Format: Paperback / softback
Published: 06/08/2021 ISBN/EAN: 9781526848598 Dewey: 658.84
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Image for Strategic brand management  : building, measuring, and managing brand equity

Strategic brand management : building, measuring, and managing brand equity

Author: Keller, Kevin Publisher: Pearson Education Limited Format: Paperback
Published: 15/08/2019 ISBN/EAN: 9781292314969 Dewey: 658.827
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Image for Social media marketing  : theories & applications

Social media marketing : theories & applications

Author: Dahl, Stephan Publisher: SAGE Publications Ltd Format: Paperback
Published: 27/04/2021 ISBN/EAN: 9781529720822 Dewey: 658.872
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Marketing communications

Author: Egan, John Publisher: SAGE Publications Ltd Format: Paperback
Published: 23/12/2022 ISBN/EAN: 9781529781212 Dewey: 658.802
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Image for Marketing  : an introduction

Marketing : an introduction

Author: Masterson, Rosalind Publisher: SAGE Publications Ltd Format: Paperback
Published: 05/02/2021 ISBN/EAN: 9781526494573 Dewey: 658.8
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Image for Consumer behaviour  : a European perspective

Consumer behaviour : a European perspective

Author: Solomon, Michael Publisher: Pearson Education Limited Format: Paperback
Published: 19/06/2019 ISBN/EAN: 9781292245423 Dewey: 658.8342094
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Image for Marketing concepts and strategies

Marketing concepts and strategies

Author: Dibb, Sally (Coventry University, UK) Publisher: Cengage Learning EMEA Format: Paperback
Published: 20/01/2023 ISBN/EAN: 9781473778580 Dewey: 658.8
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Image for Marketing research  : tools & techniques

Marketing research : tools & techniques

Author: Bradley, Nigel (Senior Lecturer in Marketing, University of Westminste Publisher: Oxford University Press Format: Paperback
Published: 15/03/2013 ISBN/EAN: 9780199655090 Dewey: 658.83
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