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Media Effects : Advances in Theory and Research

Bryant, Jennings(Edited by)Zillmann, Dolf(Edited by)
Part of the Communication S. series
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This expanded version of an earlier volume entitled "Perspectives on Media Effects" contains seven new topics reflecting recent changes in the field and responding to recommendations from professors who used the previous text.

Included is a study of social aspects of new media technologies.

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Product Details
080580918X / 9780805809183
Paperback
302.23
01/02/1994
United States
504 pages
154 x 240 mm, 844 grams
Professional & Vocational/Postgraduate, Research & Scholarly/Undergraduate Learn More