When a baby is found in a cardboard box, he is named after the label on the box, so ends up being called This Way Up.

He doesn't like it and sets about finding a new name.

Can you guess what it turns out to be? Tall-Tale Jack is a rich man's servant, prone to laziness and inventing elaborate excuses for getting out of doing any work.

But the truth can be stranger than fiction, and so it proves to be for this Jack...