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Image for The Travel Industry, Instructor's Manual

The Travel Industry, Instructor's Manual (3)

Choy, Dexter J. L., Gee, Chuck Y., Makens, James C.

See all formats and editions

Thoroughly updated, the Third Edition of this highly respected text explores each component of the travel industry from a global perspective. New topics include: ecotourism, tourism marketing, yield management, adventure travel, travel agency mergers, and the impact of new technology on the travel industry.

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Product Details

Publisher/Imprint Wiley

ISBN/Ean0471288233 / 9780471288237

FormatHardback

Published24/12/1997

Dimensions210. x 271. mm, 10.40 grams

BIC WT Travel & holiday