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Strategic Global Marketing: Issues and Trends

Ethical issues in international marketing

Successfully doing business/marketing in Eastern Europe - 46

Strategic global marketing: issues and trends

Successfully Doing Business/marketing in Eastern Europe - 10

Ethical issues in international marketing

Utilizing new information technology in teaching of international business: a guide for instructors - 22

The Consumer - Or Else!: Consumer-Centric Business Paradigms

Utilizing new information technology in teaching of international business: a guide for instructors - 22

Sociopolitical aspects of international marketing

Japan and China: the meeting of Asia's economic giants

Management Education in the Chinese Setting

Industrial products: a guide to the international marketing economics model

Internationalization of companies from developing countries

Global tourist behavior

The Eight Core Values of the Japanese Businessman: Toward an Understanding of Japanese Management

New product development: successful innovation in the marketplace

Privatization and entrepreneurship: the managerial challenge in Central and Eastern Europe

The Eight Core Values of the Japanese Businessman: Toward an Understanding of Japanese Management

Implementation of total quality management: a comprehensive training program

Internationalization of companies from developing countries

Cross-national consumer psychographics

Executive development and organizational learning for global business

Teaching and Program Variations in International Business

Cross-national and cross-cultural issues in food marketing

The trans-oceanic marketing channel: a new tool for understanding tropical Africa's export agriculture

The Globalization of Business: The Challenge of the 1990S

Export-import theory, practices, and procedures

Cross-national Consumer Psychographics

Teaching and Program Variations in International Business

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