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Organisation virtueller Unternehmen : Eine systemtheoretische Perspektive

Graphbasierte Werkzeuge zum Reverse Engineering und Reengineering

Die Friedens- und Umweltbewegung in Großbritannien : Eine empirische Untersuchung im Hinblick auf das Konzept der ‘Neuen Sozialen Bewegungen’

Strategien der Adressierung in Kinderwerbespots : Zur Ansprache von Kindern und Eltern im Fernsehen

Unternehmensgrenzen und Kooperationen : Make-cooperate-or-buy im Zusammenspiel von Kompetenz- und Strategieentwicklung

Going Public von jungen Technologieunternehmen

Marktwirtschaft im Unternehmen : Ein Prinzip zur Sicherung langfristiger Wettbewerbsfahigkeit

Marketingproduktivitat : Konzeption, Messung und empirische Analyse

Privatisierungspolitik in Ostdeutschland : Eine politokonomische Analyse der Treuhandanstalt

Erfolgsfaktoren von Wertpapierborsen im internationalen Wettbewerb : Analyse auf der Basis einer weltweiten empirischen Erhebung

Multimediale Teleprasenz im Marketing : Einsatz, Determinanten, Wirkungen, Management

Organisationsentstehung in innovativen Neugrundungen : Kommunikation und Organisation in jungen Multimediaunternehmen

Unternehmungsvitalisierung durch Ausgrundungsmanagement : Konzept — Expertenbefragung — Gestaltungsempfehlungen

Strategiekonforme Organisationsgestaltung von Krankenhausern : Eine theoretische und empirische Analyse

Humankapital und Unternehmenskultur : Ordnungspolitik fur Unternehmen

Die Zufriedenheit von Versicherungsvertretern als unternehmerische Zielgroße : Stellenwert, Erfassungskonzept und empirische Befunde

Virtuelle Arbeitsstrukturen und organisationales Commitment : Das Buro als entscheidender Faktor sozialer Identifikation

Dienstleistungsmanagement aus produktionswirtschaftlicher Sicht

Das Online-Erfolgsmodell digitaler Produkte : Strategische Wirkungspotenziale und operative Handlungsoptionen

Alternatives Considered But Not Disclosed : The Ambiguous Role of PowerPoint in Cross-Project Learning

Wettbewerbliche Veranderungen im Bankensektor und ihre Auswirkungen auf die Geldpolitik der EZB

Entwicklung realer Organisationsstrukturen : Eine lebenszyklus-orientierte Analyse

Jahresabschlußanalyse bei Universalbanken : Grenzen und Moglichkeiten im Lichte neuer Rechnungslegungsvorschriften

Agrammatismus im Koreanischen

Markenarchitektur in der Konsumwelt : Branding zur Distinktion

Entrepreneurship als okonomischer Prozeß : Perspektiven zur Forderung unternehmerischen Handelns

Regulierungsmanagement in der Telekommunikationsindustrie

Electronic Publishing : Strategien fur das Verlagswesen

Internationale vertikale Marketingsysteme : Importeurssteuerung durch deutsche Automobilhersteller

Betriebliche Entsorgung und Produktion : Abfallpolitische Rahmenbedingungen und ihre Integration in die Produktionstheorie und die Produktionsprogrammplanung

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