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Uberzeugungsstrategien in der Werbung: Eine Langsschnittanalyse von Zeitschriftenanzeigen des 20. Jahrhunderts - 14

Politik und Medien: Zur Interaktionsdynamik zweier sozialer Systeme

Nachrichtenfaktoren und Rezeption: Eine empirische Analyse zur Auswahl und Verarbeitung politischer Information - 20

Macht, Medien und Geschlecht: Eine Fallstudie zur Berichterstattungspraxis der dpa, der taz sowie der Wochenzeitungen Die Zeit und Der Spiegel von 1980-1995 - 7

Parteienkommunikation in Wahlwerbespots : Eine systemtheoretische und inhaltsanalytische Untersuchung von Wahlwerbespots zur Bundestagswahl 1994

Politiker im Fernsehtalk: Strategien der medialen Darstellung des Privatlebens von Politikprominenz

Journalistinnen im Schulterschluss?: Motivationen der Entscheidungen fur oder gegen kollektives Frauenhandeln - 45

Die Funktion des Wissenschaftsjournalismus: Ein systemtheoretischer Entwurf - 22

Fernsehen in den USA: Neuere Entwicklungen von Fernsehmarkt und Fernsehwerbung - 9

Offentlichkeit und Volksvertretung: Theorie und Praxis der Public Relations von Parlamenten - 40

Die Organisation der Zeitungsredaktion: Wie sich journalistische Arbeit effizient koordinieren lat. - 31

Die Organisation der Zeitungsredaktion : Wie sich journalistische Arbeit effizient koordinieren laßt

Transformation der ostdeutschen Presse: Berliner Zeitung", Junge Welt" und Sonntag/Freitag" im Proze? der deutschen Vereinigung. - 26

Medien, Kommunikation und Komplexitat: Vorstudien zur Informationsgesellschaft - 30

Kontaktanzeigen im Wandel der Zeit : Eine Inhaltsanalyse

Die Malaise der Medienwirkungsforschung: Transklassische Wirkungen und klassische Forschung - 28

Kommunikationsarbeit in Online-Medien: Zur beruflichen Entwicklung kommunikativer Erwerbstatigkeiten. Eine explorative Studie aus institutionentheoretischer Sicht

Wege zur Analyse des Rundfunkwandels: Leistungsindikatoren und Funktionslogiken im dualen Fernsehsystem"

Redaktionen als Koordinationszentren: Beobachtungen journalistischen Handelns - 42

Die Malaise der Medienwirkungsforschung: Transklassische Wirkungen und klassische Forschung

Mediengewalt: Die gesellschaftliche Kontrolle von Gewaltdarstellungen im Fernsehen - 44

Von der Information zum Wissen : Die Rolle der Rezeption fur die Entstehung von Wissensunterschieden. Ein Beitrag zur Wissenskluftforschung

Wer's glaubt wird selig - oder?: Die Glaubwurdigkeit von Oko-Werbung aus Rezipientensicht. Eine qualitative Erkundungsstudie

Wege zur Theorie des Rundfunkwandels: Fernsehorganisationen zwischen publizistischen Zielvorstellungen und systemischem Eigensinn

Transformation der ostdeutschen Presse : „Berliner Zeitung“, „Junge Welt“ und „Sonntag/Freitag“ im Proze? der deutschen Vereinigung

Unternehmenskommunikation: Eine theoretische und empirische Analyse zur Kommunikationsqualitat von Wirtschaftsorganisationen - 5

Agenda-Setting: Theoretische Annahmen und empirische Evidenzen einer Medienwirkungshypothese - 27

Kontaktanzeigen im Wandel der Zeit: Eine Inhaltsanalyse - 43

Politiker im Fernsehtalk : Strategien der medialen Darstellung des Privatlebens von Politikprominenz

Frames - Framing - Framing-Effekte: Theoretische und methodische Grundlegung des Framing-Ansatzes sowie empirische Befunde zur Nachrichtenproduktion

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