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SEO - Strategie, Taktik und Technik: Online-Marketing mittels effektiver Suchmaschinenoptimierung (2015.)

Alpar, Andre, Koczy, Markus, Metzen, Maik
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Grundlegendes SEO-Know-how, Best Practices und Praxis-Tipps.

Alpar/Koczy/Metzen zeigen, welche Chancen sich aus der Suchmaschinenoptimierung ergeben und welche betriebswirtschaftlichen Prozesse und Arbeitsablaufe geschaffen werden mussen, um erfolgreich SEO betreiben zu konnen.

Neben der Onpage- und Offpage-Optimierung legen sie einen Schwerpunkt auf Prozessoptimierungen und internationale Suchmaschinenoptimierung.

Ein Lern- und Nachschlagewerk fur Fachleute und Marketingverantwortliche.

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Product Details
Springer
3658022353 / 9783658022358
eBook (Adobe Pdf, EPUB)
658.8
08/04/2015
Germany
German
536 pages
Copy: 10%; print: 10%
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