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Image for CIM Strategic Marketing in Practice

CIM Strategic Marketing in Practice : Study Text (6th ed.)

BPP Professional Education
Part of the CIM tutorial text. Professional postgraduate diploma ; paper 12 series
See all formats and editions

Features include the CIM syllabus, scene-setting chapter introductions, Key Concepts, Action Programmes and real-life examples.

BPP liaises closely with examiners to ensure complete syllabus coverage.

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Title Unavailable: Out of Print
Product Details
BPP Professional Education
0751716170 / 9780751716177
Paperback
658.802
29/09/2004
United Kingdom
English
xii, 519 p. : ill.
30 cm
Revision/exam notes /further/higher education /research & professional Learn More
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