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The Semiotic Challenge

Barthes, Roland, Howard, Richard(Translated by)

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Most of these essays were written between 1963 and 1973 and constitute either the elements of the semiotic discipline or the analysis of texts--ranging from the Bible to advertising--in order to determine the site of possible meanings in narratives.

Intent on discovering signification's importance in art as well as life, Barthes sets up a rigorous system and puts it to work.

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Product Details

Publisher/Imprint University of California Press

ISBN/Ean0520087844 / 9780520087842

FormatPaperback

Dewey801

Published26/09/1994

Country of PubUnited States

Pages293 pages

Dimensions152 x 225 mm, 399 grams

ReadershipProfessional & Vocational/Postgraduate, Research & Scholarly/Undergraduate Learn More

BIC DSA Literary theory, GTC Communication studies