The media student's book (2nd ed)

This is the second edition of a highly successful, comprehensive guide to students of media studies It covers all the key topics you will encounter in media studies and provides a detailed and accessible guide to concepts and debates.

The Media Students Book, Second Edition, has been written by a lecturer and a freelance teacher, writer and chief examiner in the area, both aware of the needs of media students at all levels.

Individual chapters include: Languages of Media/Narratives/Production Techniques/Production organisation/Genres/Representations/Ideologies and Discourses/Technologies/Realisms/postmodernisms/Globalisa tio and Alternatives/Advertising/Marketing and Fashion/Audiences Chapters are supported by individual case studies which include: Analysing Images/Psycho/Producing in the Studio System/Science fiction/Stereotyping/Selecting and Constructing News/Digital Publishing and the Internet/Realism and TV Police Series/Pulp Fiction/Making and Enjoying Global Music/Who Owns the Media?/News Corporation/Making Stars/Public Service Broadcasting/Making Films Outside the Mainstream/Local Newspapers and Advertising/Selling Audiences The Media Students Book, Second Edition, has been specially designed to be easy to use and to understand with: marginal key terms and references and a useful glossary follow-up activities, suggestions for further reading and resource centres clear exposition, whether or practical skills or difficult theory with engaging examples provided from a rich range of media forms including advertising, films, radio, television, newspapers, magazines, photography and the internet 112 illustrations including film stills, production shots, posters, screen grabs, newspaper headlines.