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Broadcasting, Cable, the Internet, and Beyond: An Introduction to Modern Electronic Media (7th ed)

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This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry.

The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.

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Product Details
McGraw Hill Higher Education
0073512036 / 9780073512037
Paperback / softback
384
16/04/2011
United States
English
384 p.