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The auction app: how companies tap the power of online auctions to maximize revenue growth

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Online auctions are one of the hottest segments of the Internet today, so it's hardly surprising that large companies choose to use them.

This book details the tools and tactics employed by some of the giants of American industry.

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Product Details
McGraw-Hill
0071406220 / 9780071406222
eBook (Adobe Pdf)
658.84
16/03/2002
English
304 pages
Copy: 10%; print: 10%
general /postgraduate /research & professional /undergraduate Learn More
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