Sustainability in fashion : a cradle to upcycle approach

This book provides a critical insight into sustainability and fashion in a retailing and marketing context.

Examining a truly global industry, Sustainability in Fashion offers international application with a view to contextualising important developments within the industry. Contributors use their diverse backgrounds and expertise to provide a contemporary approach in examining key theoretical concepts, constructs and developments.

Topics include consumer behaviour, communications, circular economy and supply chain management.

The individual chapters focus on sustainability and provide a range of fashion sector examples from high street to luxury apparel.