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Global business today (Ninth edition)

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Global Business Today is the proven choice for any international business course. It brings together the insights of now a team of practitioners, scholars, and award-winning instructors to present a contemporary and realistic perspective of this multi-faceted field.

For the 9th edition, G. Tomas M. Hult from Michigan State University has joined Charles Hill to deliver a program that is:Current-it is comprehensive and up-to-date. Application Rich-it goes beyond an uncritical presentation and shallow explanation of the body of knowledge. Relevant-it focuses on managerial implications. Integrated-its tight flow between chapters is fully integrated with proven adaptive technology. Global Business Today-The market-leading program of international business.

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Product Details
McGraw-Hill Professional
0078112915 / 9780078112911
Paperback / softback
658.049
16/02/2015
United States
English
576 pages
28 cm
Tertiary Education (US: College) Learn More
Previous edition: 2014.