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Entrepreneurship : Starting, Developing and Managing a New Enterprise (4 Rev ed)

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Designed for undergraduate courses in entrepreneurship, this text instructs students on how to formulate, plan and implement a new venture.

It provides detailed descriptions of "how to" embark on a new venture in a logical manner.

Case studies are featured throughout the text.

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Product Details
0256234787 / 9780256234787
Hardback
338.04
01/10/1997
United States
640 pages, Illustrations (some col.), col. maps
1470 grams
Undergraduate Learn More