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Salesmanship

Cron, William L. (Southern Methodist University), Dalrymple, Douglas J. (Indiana University), DeCarlo, Thomas E. (Iowa State University), Hopkins, Tom (Tom Hopkins International), Horvath, Terri(With)

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From finding the right prospect to closing the deal, this hands-on book arms sales representatives with the tools to succeed.

It presents clear techniques for each step of the sales process while also covering timely topics such as ethics and the best way to utilize the latest technology.

Readers will find real sales success stories, questions and activities to evaluate their knowledge, and recommended resources for further study through each chapter.

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£79.01 Save 15.00%
RRP £92.95

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Product Details

Publisher/Imprint John Wiley & Sons Inc

ISBN/Ean0470111259 / 9780470111253

FormatPaperback / softback

Dewey658.85

Published20/04/2007

Country of PubUnited States

Book LanguageEnglish

Pages456 p.

Readershipresearch & professional Learn More

BIC KJMV7 Sales & marketing management