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Image for The SAGE handbook of political advertising

The SAGE handbook of political advertising

Holtz-Bacha, Christina, Kaid, Lynda Lee

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The SAGE Handbook of Political Advertisingprovides a comprehensive view of the role political advertising plays in democracies around the world. Editors Lynda Lee Kaid and Christina Holtz-Bacha, along with an international group of contributors, examine the differences as well as the similarities of political advertising in established and evolving democratic governments.

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Product Details

Publisher/Imprint Sage Publications

ISBN/Ean1452261547 / 9781452261546

FormateBook (Adobe Pdf)

Dewey324.73

Published05/07/2012

Country of PubEngland

Book LanguageEnglish

Pages485 pages

Copy LimitsCopy: 20%; print: 20%

NotesDescription based on CIP data; resource not viewed.

BIC JP Politics & government, KJSA Advertising